电子中介中具有模糊信息的多属性商品交易匹配方法研究

运筹与管理 ›› 2011, Vol. 20 ›› Issue (6): 73-81.

电子中介中具有模糊信息的多属性商品交易匹配方法研究

盛莹¹, 蒋忠中², 樊治平²

1.东北大学理学院, 辽宁沈阳 110004;
2.东北大学工商管理学院, 辽宁沈阳 110004

收稿日期:2010-11-20 出版日期:2011-12-25
作者简介:盛莹(1981-),女,辽宁沈阳人,硕士,助教,研究方向为决策及数值分析;蒋忠中(1979-),男,湖南祁阳人,博士,副教授,硕士生导师,研究方向为系统建模与决策、行为运作与收益管理、智能优化算法等。
基金资助:
国家自然科学青年基金资助项目(70801012,70801011);中国博士后科学基金特别资助项目(200902543);国家创新研究群体科学基金资助项目(71021061)

Optimal Matching for Multi-attribute Exchanges With Fuzzy Information in E-brokerage

SHENG Ying¹, JIANG Zhong-zhong², FAN Zhi-ping²

1. College of Sciences, Northeastern University, Shenyang 110004, China;
2. School of Business Administration, Northeastern University, Shenyang 110004, China

Received:2010-11-20 Online:2011-12-25

摘要/Abstract

摘要： 以电子中介中买卖双方单数量同类商品交易为实际应用背景,研究了具有模糊信息的多属性商品交易优化匹配方法。首先,在给出模糊信息数学描述的基础上,从买卖双方视角提出了新的基于改进模糊信息公理的交易匹配度计算方法,由于该方法在计算中充分考虑了模糊信息情形下买卖双方对商品需求的满意程度,因而由其计算得到的交易匹配度更具有合理性和现实意义。接着,以最大化买卖双方交易匹配度为优化目标,建立了电子中介中具有模糊信息的单数量多属性商品交易匹配模型,并通过模型的求解获得最优的匹配结果。实例计算研究表明,本文提出的匹配方法是可行和实用的。

关键词: 电子中介, 模糊信息, 多属性商品, 交易匹配, 匹配方法

Abstract: This paper investigates an optimal matching approach for the multi-attribute exchanges with fuzzy information which trade a single unit of the same commodity. First, we propose a new calculation method of matching degree, based on the improved fuzzy information axiom from both buyers’and sellers’points of view. Since the satisfactions of buyers and sellers are considered, this method can obtain more reasonable and realistic matching degree. Second, a mathematic model is built to maximize the matching degree of buyers and sellers in multiple attributes. By solving the model, the trade matching results can be achieved. Finally, a numerical example is given to illustrate the feasibility and practicality of the proposed matching approach.

Key words: electronic brokerage, fuzzy information, multi-attribute commodity, trade matching

中图分类号:

N945

盛莹, 蒋忠中, 樊治平. 电子中介中具有模糊信息的多属性商品交易匹配方法研究[J]. 运筹与管理, 2011, 20(6): 73-81.

SHENG Ying, JIANG Zhong-zhong, FAN Zhi-ping. Optimal Matching for Multi-attribute Exchanges With Fuzzy Information in E-brokerage[J]. Operations Research and Management Science, 2011, 20(6): 73-81.

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